Sistema SmartTech invests in MyGig Temporary Staff Recruitment Platform
Moscow, January 10, 2022 - Sistema SmartTech, a venture fund of Sistema JSFC, invested 50 million rubles in MyGig Invest Ltd, a developer of a platform for finding one–time or regular part-time jobs. Sistema SmartTech became a lead investor in a round of financing totaling 120 million rubles, which was also attended by Altus Capital and the shareholders of the Brayne family office. MyGig plans to use the raised funds for the development of the platform and geographical expansion.
The MyGig platform helps companies quickly find temporary performers during busy hours or high season. In return, temporary performers, thanks to the platform, get the opportunity to perform part-time work with a flexible schedule, close to home and to have official earnings. Only self-employed citizens can fulfill applications on the platform. At the same time, MyGig proactively participates in the closing of recruitment applications, undertakes the verification of temporary performers, the entire workflow and payments. Now 170 thousand users are registered on the MyGig platform, and its clients are large network companies of the consumer sector, restaurants, delivery services, for example, "Azbuka Vkusa", "Magnet", X5, Lenta, Hoff, "DoDo Pizza", "Samokat" and others. With the help of the platform customers attract temporary performers of various mass professions: employees of the trading floor, couriers, movers, kitchen workers, sellers, pickers, etc. The MyGig platform is represented in 15 regions of Russia. In 2022 it is planned to enter new Russian regions and foreign markets. MyGig's revenue is based on the commission for each hour of the contractor's part-time work, which is paid by the customer. In the future, based on the MyGig platform, it is planned to create the largest part-time marketplace in Russia, where customers and performers will close vacancies themselves, without the Company's participation in the selection of performers. "In the markets of many countries, especially developed ones, against the background of the growing share of people with higher education, there is an acute shortage of blue-collar workers. At the same time, an increasing number of people in the world call finding a balance between work and personal life among their priorities. A natural reaction to these two phenomena is the emergence of a gig-economy in which more and more people prefer part-time employment. In Russia, the gig-economy is also gaining strength, including by simplifying the registration and taxation of the self-employed. We are pleased to invest in MyGig – the fastest growing platform in the Russian temporary employee search market, with an average monthly revenue growth of almost 60% in 2021.", - said the member of the investment committee of the fund Sistema SmartTech Artem Sirazutdinov. "Last months we’ve been actively analyzing the HR Tech market — according to our calculations, it will exceed 100 billion rubles within 5 years. In the world and in Russia in particular there is an acute shortage of line staff, which is shown especially in the segments of the hotel and restaurant business and work with everyday goods. Taking into account the increased competition for staff, employers need to apply new and technological methods for recruitment and retention of staff. In this regard, we believe that the availability of digital services will improve business efficiency and create new, more comfortable conditions for employees.", - said the managing partner of the fund Sistema SmartTech Ksenia Shoygu. "We see great prospects for MyGig, as the part-time job market is just beginning to take shape, already demonstrating a large capacity and potential for rapid growth. MyGig services are in demand by both customers and users, because the solution is easy and convenient to use. The platform becomes a flexible solution in the search for temporary staff for companies and an additional income tool for those who are looking for a part-time job in today's changing world that requires greater flexibility and freedom of movement and decision-making. It is also important for us that MyGig helps all involved parties to systematize and properly formalize relationships with each other, bringing greater transparency to the part-time job market. We are excited to be a part of this transformation.", - added the partner, managing director of Altus Capital Sergey Vasiliev "The number of self-employed in Russia has reached 3.5 million people, which is twice as much as at the beginning of 2021. In total, the self-employed have already declared 745 billion rubles of income. Digitalization of the part-time job market will lead to the gradual displacement of traditional players in favor of more flexible and modern tools. The founders of the MyGig project gathered a strong team and put a lot of effort into creating and promoting their platform. We see a high demand for the company's services from customers and are confident that the team has everything necessary to create the number one player in its sector.", - said the investment director of Brayne family office Ilya Partin. Sistema SmartTech was established in 2020 to support promising companies in the seed and start-up stages of investment. The fund focuses on innovative projects that cover high technologies, including various digital products and services, biotechnologies and artificial intelligence. The Fund invests in Russian and foreign companies of various sectors of the economy without reference to specific industries. The Fund's priorities are: IT in medicine, education, logistics and transport, as well as trends and niches formed under the influence of COVID-19. Altus Capital is an independent international investment and consulting group. The investment strategy is characterized by high diversification by geography, stages and sectors, as well as the presence of a clear exit strategy. The Group invests in companies in Russia, European countries and individual countries of the world without any restrictions by industry, while having the most extensive experience in retail and fintech. The total volume of assets of Altus Capital at the end of 2021 is ~ $2 billion. Brayne is a multi-family office aimed at investing in venture projects with Russian founders in any jurisdiction. The main focus is early-stage projects with a proven business model. Brayne strives to become one of the most active venture investors and syndicators of venture transactions in Russia. The investment portfolio at the end of 2021 includes more than 20 projects.